MIVA SIGNS EXCLUSIVE PAY-PER-CLICK AGREEMENT WITH CONDE NAST INTERACTIVE IN THE U.K.

MIVA's content driven Pay-Per-Click Ads to be delivered across Condé Nast's U.K. websites and email newsletters

LONDON - March 29, 2007. MIVA Media, a leading digital advertising network and a division of MIVA, Inc. (NASDAQ: MIVA), has today announced the signing of an exclusive Pay-Per-Click content deal in the U.K. with Condé Nast Interactive. MIVA won the business following a competitive pitch against Yahoo! Search Marketing and Pay-Per-Click incumbent Google.

Under the terms of the agreement MIVA will deliver content driven Pay-Per-Click Ads across all 12 sites in the Condé Nast Interactive U.K. portfolio including Vogue.com, GQ.com, Glamourmagazine.com, CNtraveller.co.uk, Easylivingmagazine.co.uk, Bridesmagazine.co.uk, Houseandgarden.co.uk, Tatler.co.uk, Worldofinteriors.co.uk, Vanityfair.co.uk and the newly launched, Stylefinder.com. The total volume of page impressions of these 12 sites exceeds 54 million per month¹.

Under the terms of the new agreement six Pay-Per-Click Ads will be displayed across every page of the 12 sites through ad units at the bottom of the page. The implementations will include advertisers' logos and the ads will be targeted using MIVA's unique PCMS tool, which ensures that the Ads match both the content of the page they appear on and the demographic of the site users. All implementations will be un-branded and designed by MIVA to mirror the design style of the individual Condé Nast properties.

In addition to Ads on Condé Nast's U.K. websites, the deal will also see MIVA's Pay-Per-Click Ads displayed within 500,000 opt-in emails sent daily, weekly or fortnightly to Conde Nast Interactive's database of email subscribers.

Two MIVA Pay-Per-Click Ads will be displayed in each email newsletter through MIVA's proprietary MIVA Mail technology. The technology which underpins MIVA Mail ensures that the latest Ads from across MIVA's network are displayed regardless of when emails are opened.

"Our core objective is to continue to build and maintain equity for our individual online titles," commented Serena Privett, Commercial Director, Condé Nast Interactive, "and revenue was just one of the factors that influenced our decision in which Pay-Per-Click partner to appoint. We felt that MIVA with its expertise in delivering content driven Pay-Per-Click Ads was the partner best placed to deliver substantial revenue for us, but most importantly, ensure that only totally relevant ads are displayed on our sites."

Added Seb Bishop, MIVA's President and CMO: "Condé Nast Interactive has a prestigious portfolio of sites that reach an extremely targeted cross-section of web users across key verticals. This new agreement provides a fantastic opportunity for our advertisers to reach these audiences and ties in with our strategy of delivering high quality vertical traffic."

Condé Nast will form part of the MIVA MC Managed network, a Pay-Per-Click network that is designed for large online publishers and offers fully customized Pay-Per-Click implementations as well as ongoing account management and optimization services. The MIVA MC Managed network operates alongside MIVA's recently launched self-serve Pay-Per-Click platform, MIVA MC. MIVA MC (Monetization Center) launched in the U.S. and U.K. earlier this year.

¹ Publisher's figures

www.miva.com
www.condenast.co.uk

About MIVA Media ®

MIVA Media is a leading digital Pay-Per-Click Advertising Network which connects millions of buyers with sellers. MIVA Media delivers highly targeted, cost-effective leads to advertisers and helps maximise revenue for the thousands of web publishers that display its Ads. MIVA Media operates two PPC Networks: the vertically focused Precision Network and the broader Core Network. MIVA Media is owned by MIVA, Inc. (NASDAQ:MIVA) which operates across North America and Europe.

Forward-looking Statements

This press release contains certain forward-looking statements that are based upon current expectations and involve certain risks and uncertainties within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Words or expressions such as "plan," "will," "intend," "believe" or "expect" or variations of such words and similar expressions are intended to identify such forward-looking statements. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties, and other factors, some of which are beyond our control and difficult to predict and could cause actual results to differ materially from those expressed or forecasted in the forward-looking statements, including (1) our ability to successfully execute upon our corporate strategies, (2) our ability to develop and successfully market new products and services, and (3) the potential acceptance of new products in the market. Additional key risks are described in MIVA's reports filed with the U.S. Securities and Exchange Commission, including the Form 10-K for fiscal 2006. MIVA undertakes no obligation to update the information contained herein.

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For further information: Alex Vlasto Global Communications Director (212) 736 9151 x:217 alex.vlasto@miva.com

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