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MIVA expands its Pay-Per-Call product to the United Kingdom

MIVA EXPANDS ITS PAY-PER-CALL PRODUCT TO THE UNITED KINGDOM

Performance Solution Expected to Launch in Third Quarter 2005

FORT MYERS, Fla., - June 29, 2005 - MIVA, Inc. (NASDAQ: MIVA) and Ingenio Inc., today announced they have agreed to build on their current U.S. relationship by offering MIVA Pay-Per-Call to customers in the United Kingdom. MIVA is expected to launch its Pay-Per-Call solution in the U.K. in the third quarter 2005.

MIVA is the only global Performance Marketing Network positioned to offer its advertisers qualified leads through a choice of clicks and calls, while enabling its publishing partners to maximize their revenue by leveraging the optimal mix of performance solutions.

"As a leader in Pay-Per-Call, we have the experience to effectively introduce MIVA Pay-Per-Call to our advertisers and publishing partners in the United Kingdom," said Craig Pisaris-Henderson, chairman and chief executive officer for MIVA. "For our advertisers, Pay-Per-Call offers businesses with or without a web presence qualified leads in the form of a customer phone call that can readily be converted into a sale. For our publishing partners, Pay-Per-Call enhances the opportunity to monetize their own Internet traffic."

Additional information on MIVA Pay-Per-Call for advertisers can be found at www.miva.com/us/content/advertiser/overview.asp, and for publishing partners at www.miva.com/us/content/partners/overview.asp.

About MIVA®, Inc.

MIVA is the largest independent Performance Marketing Network, dedicated exclusively to helping businesses grow. MIVA connects millions of buyers with sellers at exactly the right place and time. MIVA delivers qualified leads to advertisers, helps maximize revenue for publisher partners, facilitates commerce for online merchants and provides relevant information to customers. The Company has relationships with more than 100,000 customers, spanning North America, Europe and Asia.

Forward-looking Statements

This press release contains certain forward-looking statements that are based upon current expectations and involve certain risks and uncertainties within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Words or expressions such as "plan," "intend," "believe" or "expect'" or variations of such words and similar expressions are intended to identify such forward-looking statements. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties, and other factors, some of which are beyond our control and difficult to predict and could cause actual results to differ materially from those expressed or forecasted in the forward-looking statements including without limitation (1) our ability to successfully execute upon our corporate strategies, (2) our ability to develop and successfully market new products and services, (3) the ability of our products to increase sales conversions for advertisers or website monetization for publishers, and (4) the potential acceptance of new products in the market. Additional key risks are described in MIVA's reports filed with the U.S. Securities and Exchange Commission, including the Form 10-K/A for fiscal 2004, and the most recently filed quarterly report on Form 10-Q. MIVA undertakes no obligation to update the information contained herein.

®Registered trademark of MIVA, Inc.

U.S. MIVA Contact:
Michelle Craft
(239) 561-7229
michelle.craft@miva.com

          

U.K. MIVA Contact:
Chrys Philalithes
+ 44 (0)20 7943 5508
chrys.philalithes@miva.com

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