Control of Relevancy
The beauty of MIVA MC Ads is in the control it gives to you. MIVA lets you select the keywords that trigger your Ads. Alternatively, our contextual technology will match the Ads to the content for you. Our contextual matching technology ensures that whatever the content of your page, we will show Ads to match.
So that you never miss an opportunity, we also let you select a default keyword for each Ad. If some of your pages do not have enough text to match against (such as 'thank you' pages or pages of images) then we can still serve Ads from your default keyword.
On top of all this, we also have a human editor review each and every advertiser on the MIVA Network to ensure their relevancy, as well as to ensure that no sensitive content appears on your site.
