Stop Losing $4 Trillion to Abandoned Carts

Approximately $4 trillion worth of merchandise is left in abandoned carts each year. The good news? An abandoned cart does not automatically translate to a lost sale—if you can successfully draw customers back to buy.

But why exactly are customers leaving your site before purchasing, and what can you do about it? Here are the top five reasons for abandoned carts, and how you can overcome this challenge to improve conversion.

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Decorative Films: Reimagining the Ecommerce Experience With Miva

All month long we’ve had the distinct honor of celebrating our 20th anniversary. That’s two decades of innovation, imagination, and perseverance in a day and age where most ecommerce startups have grown obsolete. Today, tens of thousands of businesses have dared to reimagine the ecommerce experience with us, logging more than 100 billion dollars in online sales on Miva software.

One such business we are proud to push the needle with: distributor manufacturer Decorative Films. Join us as Managing Director Charl Berning shares how innovation—and the right partnership—make all the difference in today’s competitive ecommerce landscape.

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NHS: Launching a multi-brand ecommerce superstore

Get an inside look as Miva’s Ecommerce Launchpad Series takes you through the challenges and solutions of creating a premium online shopping experience for skateboard legend NHS Fun Factory, home of the iconic Santa Cruz Skateboards brand.

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Adobe Creative Jam: Q&A with Two Premier San Diego Designers

Last Thursday, two Miva designers sat in the light of their Macbook screens as crowds streamed into the dim downtown warehouse for Adobe Creative Jam San Diego. Miva Web Designers Katie Kindness and Yuya Oda had been hand-selected from hundreds to showcase their skills in the San Diego leg of Adobe’s worldwide design competition.

For three hours, ten teams of two were charged with designing a web application on the newest tool from Adobe: Experience Design. Read on to see how Katie Kindness (KK) and Yuya Oda (YO) translated a surprise theme into an engaging application, and why experience design is integral to your ecommerce business.

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Adobe Creative Jam Comes to San Diego

Calling all creatives (and those fascinated by the creative process)! Join us for a night of inspiration at Adobe Creative Jam: San Diego as two designers from Miva team up for a competition around the cross-platform user experience.

What: Adobe Creative Jam: San Diego
When: Thursday, June 22; 7:00 p.m. – 10:00 p.m.
Where: Moniker Warehouse, San Diego, CA

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The 12 Best Ecommerce Sites of 2017

For the first time in history, manufacturers can take to the Internet to compel a customer experience unique to their brand, driving higher conversion rates and loyalty. But where ecommerce once meant pinning product to a dotcom just to be online, advancements in technology and consumer expectations have paved the way for industry leaders to innovate the digital marketplace.

Recognized at the 2017 Blades Awards for excellence in design, functionality, customer experience, branding, and efficiency, these sites—built upon the Miva Merchant platform in 2016—are bound to inspire your storefront.

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Dare Greatly, Win Big: Six Elements of Effective Ecommerce Design

In the case for ecommerce, it’s easy to overlook good design when business owners, reliant on sales at retail, underestimate its impact on the overall customer experience. But with shoppers spending more these days with just a swipe, hesitating to stake your space online is no longer careless—it’s costly.

Enter Danial Dashtizad. Danial is the Creative Director at Miva who’s led industry leaders such as MZB USA, Kauai Coffee, and Bare Bones Broth to redesign their storefronts online, and a true tightrope walker guiding clients to dare greatly, win big by forging the line between performance and design.

Here are six keys to effective ecommerce design with Danial Dashtizad.

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