2013 will be “The Year of the Tablet”

If 2012 was “The Year of Mobile,” then we are likely to look back on 2013 as “The Year of the Tablet.” Everything for the past ten years has been about mobile.  Now, we all need to wrap our minds around this contender: the tablet.  According to Marketing Land, the tablet is no longer a novelty gadget, and it is now in the realm or mainstream computing devices. 

 

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Understanding Cross-Platform Consumer Behavior

Have you ever seen an ad on TV and used your iPhone to look up how much it cost?  What about reading your email on your phone and getting to it later on your computer when you get home?  This is what Google uncovers in “The New Multi-Screen World: Understanding Cross-Platform Consumer Behavior” Infographic. 

 

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Mobile Ecommerce Market Poised For Growth

Not so long ago, mobile phones had one primary function: making and receiving calls. Then came mobile Internet browsing capabilities and texting. Today, smart phones allow people to conduct mobile banking and financial transactions, download apps for almost everything, and purchase items online without the use of a laptop or desktop computer.

Corporate Communication

 

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