Father’s Day is a big shopping holiday for ecommerce in North America. In fact, total expenditure on gifts for this day is expected to reach $13.3 Billion in the United States. Not only are children buying presents for dad, spouses are shopping for husbands (29%) and some parents even purchase gifts for their sons (10%).
According to eBay, the best selling items for Father’s Day include boxer briefs, ties, and sporting goods.
Nextopia, an ecommerce site search and navigation company, has created this infographic to show exactly why, when, how, and what shoppers are purchasing online this Father’s Day: