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Worldwide Golf Shops
Worldwide Golf Shops, parent company to Roger Dunn Golf Shops, Golfer’s Warehouse, The Golf Mart and Van’s Golf Shops, has been in business over 50 years and is one of the nation’s largest discount golf equipment retailers, with 35 stores in six states.
Worldwide Golf Shops is famous for its 90Day, 100% Satisfaction Guarantee. The website attracts over 200,000 unique visitors per month with their dedication to customer satisfaction.
Worldwide Golf Shops is an authorized dealer for all major golf brands; including Titleist, Ping, TaylorMade, Callaway, Adams, Bridgestone, Nike, Cobra, Srixon, Puma, Ashworth, Travis Matthew, Adidas, Ecco, FootJoy, Acushnet, Cleveland, Mizuno, Scotty Cameron and many more. In addition, the website offers a huge selection of golf products, apparel and accessories.
In today’s dynamic retail environment, retailers must give their customers the option of buying in-store, online or direct mail. Having been in the brick-and-mortar business for over 50 years, Worldwide Golf Shops decided to offer their customers a multi-channel buying experience. Worldwide Golf Shops has seen a dramatic increase in sales and visitors to their online store since opening, with:
Working with Miva Merchant’s excellent support team, we continue to evolve and improve.”
- 2% of visitors converting to Facebook fans
- 700% increase in Facebook fans in 6 weeks
- 15% increase in sales conversion
- 5% of shoppers becoming brand ambassadors
Andre Brysha, Director of Ecommerce at Worldwide Golf Shops gives the following advice to ecommerce store owners just starting out: “Before opening an online store, do you homework. You need to understand your competition, your profit margins and your potential competitiveness in the marketplace.” He adds, “You also need to be prepared to allocate the appropriate amount of budget to online advertising, search engine optimization and affiliate channels.”
“Miva Merchant was a great choice for our company because the cost of entry was considerably lower than some of the other shopping platforms, yet their functionality and expansion capabilities are superior,” said Andre Brysha.
“Working with Miva Merchant’s excellent support team, we continue to evolve and improve,” said Andre. “Over the years we have added many of the partner modules to offer our customers the functionality they are accustomed to at websites running on enterprise platforms costing much, much more.”