The Art of the Upsell: Miva Feature Highlight

If you haven’t heard about the upsell feature Upsale which comes with your Miva Merchant 9.0 store, now is the time to explore this marketing tool.

Upselling is a sales technique used to maximize revenue from each sale by offering additional, complementary products during checkout. When executed correctly, the upsell can boost revenue, add value for the buyer, and cement a long-lasting relationship with your customers.

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Go Direct or Go Home: New Whitepaper From Miva

The case for brands to go direct has never been stronger. For the first time in history, manufacturers can take control of their sales and distribution channels—if they have the right tools for the job.

In this FREE whitepaper from Miva, you’ll get stunning statistics and direct sales strategies to propel new levels of growth for your business.

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Miva Merchant 9.7 Beta Now Available!

The best way to sell online just got better. Today we released Miva Merchant 9.7 Beta, the latest iteration for the most revolutionary ecommerce solution on the market.

With the release of Miva Merchant 9.7 Beta, we are excited to introduce even more features to power your enterprise ecommerce business further. Read on to see what you can look forward to with 9.7, and how you can be one of the first to test drive the public beta, today.

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NHS: Launching a multi-brand ecommerce superstore

Get an inside look as Miva’s Ecommerce Launchpad Series takes you through the challenges and solutions of creating a premium online shopping experience for skateboard legend NHS Fun Factory, home of the iconic Santa Cruz Skateboards brand.

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Miva Town Hall: The Future of Commerce

Last week we launched Miva Town Hall: a new webinar series featuring Miva CEO Rick Wilson, VP Developer Relations Brennan Heyde—and you. From breaking developments, to exciting new partnerships, to the game-changing new features you’ve been waiting for, the Miva Town Hall series will keep you abreast of the latest tools and trends setting your Miva store ahead.

If you missed the inaugural Miva Town Hall or simply want to show your team all the announcements impacting you and your store, get the replay here. You won’t want to miss a second of the jam-packed event.

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Amazon Prime Day: How your store can win today

The biggest day for online sales is here, and we’re not talking about Black Friday. Today is Amazon Prime Day: an annual event rewarding Prime subscribers with exclusive deals, and a wave of rampant online shopping worth riding for all retailers.

Here are two ways Miva can elevate your online presence to benefit from Amazon Prime Day:

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The Google Antitrust Case—and Your Ecommerce Store

The European Union slapped Google with a record €2.42 billion fine ($2.7 billion U.S.) for violating E.U. antitrust rules. E.U. antitrust chief Margrethe Vestager says the tech giant abused its dominance in the search engine market to prioritize its own online shopping service. And though the Google antitrust case—and its effects—are currently isolated to the E.U., the implications echo to any business owner vying to compete in a highly competitive online market.

Catch up with the E.U. antitrust case against Google in this post and then dive into how you can leverage the lessons from this unfolding case to your business’ advantage.

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Adobe Creative Jam: Q&A with Two Premier San Diego Designers

Last Thursday, two Miva designers sat in the light of their Macbook screens as crowds streamed into the dim downtown warehouse for Adobe Creative Jam San Diego. Miva Web Designers Katie Kindness and Yuya Oda had been hand-selected from hundreds to showcase their skills in the San Diego leg of Adobe’s worldwide design competition.

For three hours, ten teams of two were charged with designing a web application on the newest tool from Adobe: Experience Design. Read on to see how Katie Kindness (KK) and Yuya Oda (YO) translated a surprise theme into an engaging application, and why experience design is integral to your ecommerce business.

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Ecommerce Trends 2017: Kleiner Perkins’ Top 3

Kleiner Perkins partner Mary Meeker took to the stage at Code Conference to deliver the “most anticipated slide deck of the year”, a 355-page report on Internet trends for 2017. Buried among those slides were nuggets of key ecommerce trends: e-tailer success found through customer-first, omnichannel experiences.

Here are the top 3 ecommerce trends from Mary Meeker’s Kleiner Perkins Internet Trends 2017 Report, and how you can harness them to innovate an omnichannel brand experience of your own.

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Miva Town Hall: You’re Invited

Join us for the inaugural Miva Town Hall on Thursday, June 29 from 10:00 – 11:00 a.m. PT. In this free webinar event, you’ll learn how to leverage the power of Miva to optimize your site, develop all new sales channels, and chart a course for spectacular growth. We will be taking your questions live, so this Town Hall event is one you won’t want to miss.

RSVP for free today!

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