Does Mailchimp Integration support Promo Codes?

[Jim Cockerham]

Has there been any update on this? Specifically I would like to send a coupon code when someone signs up for our Mailchimp email list.

[afiumano]

I know the features in this thread are to be released in Miva 10 but I am wondering if there is a way in the present time to send out one time use coupons when a subscriber first signs up to the email list? If not, will this be part of the new feature discussed above?

[afiumano]

I believe our preference would for the feature to be inside of Mailchimp since that is where our other campaigns are and the data would be all in one place.

[Brennan]

Thanks for the clarification, that helps. We are going to add support for mailchimp promo codes in our upcoming Miva10 Release.

Miva has had for many years the ability to dynamically generate unique one time use coupon codes on any Miva Page: https://apps.miva.com/generate-coupons.html

It sounds like an automatic post order follow up email would be a useful native feature which could then leverage the generate coupons functionality above.

Is there any preference whether this feature lives in MailChimp or Miva itself?

[afiumano]

Krsullivan, that is a VERY good explanation.

1. We have one client that would like to use the Automated Birthday Emails that mailchimp has and include a promo code.
2. Our other client does use multiple use coupon codes regularly in their email marketing - they now, however, have a VIP list and want to send them a Gift Certificate and NOT a coupon code as they have learned in some marketing seminars from some gurus that the gift certificates are valued more highly. I did find a way to do this manually, but it would be easier if it was more automated - also the API would need to support two separate lists for them to be able to do what they need.

[Krsullivan]

Our company is in the same boat. We have been a miva customer since 2002. In the early days we had to custom code features ourselves or develop our own modules. Today, Miva control everything. That's great, Miva has made some great advances, but also this consolidation may have lost a few features that third party offers. No one has ever asked our company what features we would like or need. As a business owner, I know all to well you cannot please everyone and this issue may only affect a small minority.

If you use the same code on every email. These coupons wind up very quickly on coupon sites such as Retailmenot.com for the general public to use. This is not desirable and makes it difficult to track the effectiveness, so you would have to change them often. A lot to do for a small retailer who must wear many hats. We have a opt in discount club, so we can blast them all with the same code for a short time. Mail chimp works great this way. However, in the case of that Birthday campaign mentioned above, or maybe a special one time email to a customer who may not have purchased for six month, it could be a lot of work changing it every week or month or so. It's still a manual process.

Besides using mail chimp for our email marketing. We actually still use the old Bill Weiland (emporium plus) coupon module and follow up module to send a one time followup email 18 days after each order as a follow up asking if their is a problem with the order, offer to write a product review, and a unique special high value discount code (that is unique to that customer) all automated. Set it once and forget..... Big advantage to a small reseller.

Now Bill, God rest his sole, sold a lot of those modules to a lot of Miva sites. Now that miva owns them, and while improving Miva's native coupon module for sure, you removed one of the key features that was great about his module, the "follow up" feature that worked together with the coupon module. The module would generate a coupon and insert it in the followup email automatically whether the customer had an account or not.

Mail chimp, is total awesome, and if you really look at all the features including sending multiple versions of the same email for those customers who don't open it for what ever reason. Now add the possibility to mail chimp that we could add some type of coupon generator to add a coupon to that email. Maybe not for each email, but a controllable frequency of a different code daily or weekly. Again would save the small retailer time. Because of mobile, search as we know it is dying, so that leaves targeted direct email and social media.

A coupon manually entered for each email or even on a weekly basis is a waste, If you want to stay alive in today eCommerce. Its Automation...,Automation....Automation... Mom and Pop websites are soon to be dead. Automation like the big boys have is the key success if you are going to survive and grow.

Now, in the future, imagine a CRM added to Miva that could send to mail chimp not only a coupon code, but send a couple of recommend products based on that customers previous purchase pattern.

Anyway, that is my two cents

Thanks

[Brennan]

This is still on our radar but nothing in development yet.

Is the key value proposition here the ability to send a one time use coupon? What is preventing you from creating a coupon in Miva which can be used once per customer and reuse the same code across multiple customers?

I'm trying to understand the different use cases for supporting Mailchimps promo codes API.

[afiumano]

I did find a nice tutorial on doing this manually: https://organicweb.com.au/marketing/...iscount-codes/. However, it would be nice to figure out how to make this more automatic.

[afiumano]

I now have a second client that is wanting to use promo codes in their mailchimp campaigns. This user wants to integrate gift certificate codes preferably. According to the mailchimp integration page, promo codes is supported but I ran a test with coupon codes and it didn't work. Is there any documentation on this?

[afiumano]

We don't currently send Coupon / Promo Codes to Mailchimp. Its a brand new API which we may add support for in the future.

Brennan, has any further support been added to the API since this was posted? I am just trying to find out if it is possible to use Mailchimp's automated birthday campaign with promo codes so a one time use coupon code can be sent with each birthday email sent out to customers.

[afiumano]

I have a client who is trying to setup the Automated birthday campaigns in Mailchimp with promo codes. Does anyone know if this is possible? Is it something that would have to be custom coded?
Thanks,

[afiumano]

We have a need for this as well. We need to send out a promo code that the customer can use for their birthday. This would use the Automated birthday campaign in Mailchimp. Anyone know if this is possible to setup?

[monkeyevil]

Any news on this? Thanks!

[Brennan]

We don't currently send Coupon / Promo Codes to Mailchimp. Its a brand new API which we may add support for in the future.

[Jim Cockerham]

I am creating a Customer Re-engagement automation in Mailchimp and I see that it can use Promo Codes from my store. Does the new Miva integration support the use of Promo Codes or are there plans to in the future? I can't seem to get it to work. The "Promo Codes" box is grayed out.