The Miva Blog
Miva Merchant Announces Third Regional MivaCon Southeast.
When ecommerce calls Miva Merchant answers, which is why the MivaCon Regional Series launched June 2014 has seen much success. Set to take on the Southeast region this October, novice and experts alike will gather to gain knowledge on the ever-evolving universe of ecommerce.
Miva Merchant, a leading supplier of e-commerce software and services for small and medium-sized businesses with over $100 billion in online sales since 1997, today announced a new strategic partnership with social commerce platform Social Rebate. Effective immediately, Miva Merchant clients will have access to Social Rebate’s proprietary plug-in which allows brands to reward customers with instant cash rebates for sharing purchases on Facebook, Twitter, LinkedIn, Pinterest, Google+ and more.
Miva Merchant 9 is the most significant upgrade to the Miva Merchant ecommerce platform since its original launch in 1997. This is an in-place upgrade, which means that all Miva storeowners will be able to simply hit a button and have their ecommerce platform seamlessly update, without having to rebuild their stores, a feature which is unparalleled in the ecommerce world.
So here’s a fun fact: it’s estimated that there are well over 90,500 ecommerce stores in the United States alone making only around $12,000 a year in sales. However, the top 500 ecommerce sites in the United States control roughly 77% of the total $198 billion U.S. e-retailing market. Surprising? Hardly, considering that the big players usually continue to stay big and dominate the arenas they enter. The question you should be asking yourself after reading this, though, is: if you’re in that 23%, what can you be doing to close that gap as best you can?
The lines between brick and mortar stores and ecommerce are quickly becoming blurred. M-commerce can appear in many different forms to consumers, form coffee shop apps to showrooming temptations. Learn more about the future of m-commerce and stay informed about the positives and the negatives it can bring with it.
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