MailChimp and Miva: Win at Email Marketing (+Stats)

Last week we released Miva Merchant 9.7: the latest and final update to version 9. With a host of powerful new tools to upgrade your store, the response to 9.7 has thrilled us, as we’ve been thrilled to share it with all of you.

Today we’re excited to introduce a key feature of this update: a winning integration with the leading platform in marketing automation, MailChimp. MailChimp’s marketing automation tools have made it the go-to tool for email campaigns, subscriber list management, and analytics.

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Miva Merchant 9.7: The Next Evolution of Ecommerce is Here. Upgrade Today!

Miva Merchant 9.7, a free update for all Miva merchants, was developed to improve your customer experience through a host of powerful new tools. With all-new features such as category filtering, enhanced site search, price groups, intuitive content editing, key speed advances, and seamless integration with marketing automation tool MailChimp, all Miva stores will benefit from this release.

Upgrade your site to Miva Merchant 9.7 today and get ready to experience the next evolution of ecommerce.

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Free Webinar | Maximize Your ROI this Holiday Shopping Season

As the busiest shopping season of the year quickly approaches, businesses are scrambling to formulate strategies to capitalize on potential omnichannel sales. Solely slashing prices is not enough to cut through the noise. Make this the holiday season that you execute a masterful game plan for delivering breakthrough shopping experiences and marketing.

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Work Faster with Keyboard Shortcuts for the Miva Admin

With our helpful key command reference sheet for both Mac and PC users, you can perform basic functionality from global keyboard shortcuts like showing history and bookmarks to batch list search with just a couple keystrokes. You can save time by ditching the need for several mouse clicks. Utilizing these helpful key commands can help you and your team multitask more effectively and work more efficiently.

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Is Your Online Store Protected from a Cyber-Attack?

Determined hackers will do whatever it takes to break into vulnerable sites that don’t have the proper settings in place to minimize fraud. Recently, hackers have begun to leverage a new type of fraud known as a brute force attack, in an attempt to use a bot to automatically authorize fraudulent payments for up to millions of compromised credit cards in a matter of seconds. We’ve outline the essential ecommerce features that every store owner should be using to thwart these attacks.

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Customer Data – Don’t Risk It.

Large or small, no online business is safe from internet fraud.

From a tarnished reputation to losing customers and paying millions of dollars in fines, the damage caused from an online data breach can be insurmountable for a business. With the risk of security breaches and cyber attacks steadily rising, online businesses must have a comprehensive security strategy in place to protect confidential customer data from ruthless hackers. Several companies including Apple, Google, Microsoft, along with social media networks, have implemented additional security procedures to ensure their data is safe and you should too. Here are some tips you can use to protect your business and customers.

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Ecommerce Buzzwords 101

With the constant evolution and technological advancements of the ecommerce landscape, it can be challenging to keep up with all of the latest industry jargon. The never-ending stream of new buzzwords can be quite confusing and intimidating, even to the experienced ecommerce professional. To help unpack the latest lingo, we’ve compiled a list of technical ecommerce key words, phrases, and acronyms to get you up to speed.

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Don’t Leave Money on the Table: Use Coupons to Drive Business

Thanks to online retailers like Amazon and Wal-Mart, customers now have a myriad of choices when shopping online. These days, consumers have quick access to product information, the ability to compare prices, and read customer reviews all within a couple of clicks. As a result, coupons influence more online purchases now than ever before.

From direct mailers, to text messages, and social media, businesses can utilize a variety of channels to provide customers with digital coupon codes.

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Miva Named to Best Places to Work List Third Year in a Row

For the third year in a row, the San Diego Business Journal has named Miva, Inc. one of the Best Places to Work in San Diego. Every year, this survey and awards program identifies, recognizes, and honors the top 100 employers benefiting the county’s economy, workforce, and businesses.

But what, exactly, distinguishes one workplace above the rest? Ask any employee and you’re bound to get answers as varied as the values they hold.

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5 Simple Ways to Improve SEO for Your Online Store

Statistics have proven the importance of optimizing an online business for organic search engine traffic, otherwise known as SEO. Are you missing out on growth opportunities by neglecting an entire segment of potential buyers? Disregarding SEO opportunities can put a business at risk of being completely overrun by competitors whom are actively working to leverage SEO opportunities. It’s understandable that implementing proper SEO techniques can be overwhelming for some, while others can find it difficult to schedule the time needed to see consistent results. To help, we’ve compiled a list of five ways to quickly improve SEO for your online store.

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