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Author By Miva |The majority of coverage around Amazon Prime Day positions the annual sales event as a cultural event and retail free-for-all, which shoppers and sellers must patronize at any cost. But as Rick Wilson argues on the … continue reading
Author By Miva |During the 2021 Miva Town Hall, Miva CEO Rick Wilson and VP of Product Brennan Heyde discussed the exciting features coming to Miva 10.01, MivaCon Digital Day 2021, and other news about … continue reading
Author By Miva |Is your customer recovery strategy neglecting your customers?
Abandoned cart strategies are hugely effective at recovering customers, decreasing cost per acquisition (CPA), and increasing overall profit.
But what if we … continue reading
Author By Miva |Third-party ecommerce sellers stand to gain from the surprise lawsuit.
On May 25, the Attorney General of the District of Columbia initiated a lawsuit against Amazon for many anti-competitive business … continue reading
Author By Miva |In our previous article, 3-Step Business Transformation Strategy (Part 2): Upgrade Your Ecommerce Systems to Scale, we discussed the second step in our sequence for strategically implementing digital business … continue reading
Author By Miva |“All of the world is about content creation…there is no business without content.”
That’s John Lawson, author of the best-selling book “Kick Ass Social Commerce for E-preneurs: It’s Not About … continue reading
Author By Miva |Want to keep the momentum and success of your business? Social media needs to be a key part of your online strategy. Social media has become an avenue for shoppers … continue reading
Author By Miva |The secret to ecommerce success is keeping your customers happy. A great end-to-end online experience requires an effective, customer-centric return policy. Returns are an expected part of managing an online business. On average, shoppers … continue reading
Author By Miva |Brands continue to navigate the line between social impact and mission focus.
When communication software giant Basecamp recently ended political speech within the company’s public forums, it set off a firestorm of reactions … continue reading
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