Listrak

Lots of companies sell marketing clouds. Listrak delivers results.

Fueled by artificial intelligence, actual human intelligence, machine learning and predictive analytics, the Listrak platform boasts a comprehensive set of marketing automation and CRM solutions that unify, interpret and personalize data to engage customers across channels and devices.

Company Overview

As an industry-leading marketing cloud focused solely on retailers, Listrak delivers results for its clients with the power of 1:1 interactions that drive incremental revenue, engagement, lifetime value and growth. Listrak has nearly two decades of digital marketing experience, serves more than 1,000 clients, and works with leading retailers and brands. For more information, visit www.listrak.com.

Key Features

• CRM: Single platform to unify and visualize customer data, with exploration tools, 70 pre-built customer data visualization tiles, and seamless campaign activation.
• Predictive Analytics: Combines AI, machine learning and statistical algorithms to identify the likelihood of future outcomes based on historical data.
• Shopping Cart Abandonment: Behaviorally-triggers messages are sent to prompt cart abandoners to complete the sale.